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Determine the marketing return on sales (marketing ROS) and return on marketing investment (marketing ROI) for Company A and Company B in the table below.

Determine the marketing return on sales (marketing ROS) and return on marketing investment (marketing ROI) for Company A and Company B in the table below. Which company is performing better?

Company A

Company B

Net sales

$3,000,000

850,000

Cost of goods sold

$500,000

$350,000

Sales expenses

$200,000

$100,000

Part 2

Fill in the table below. (Round to the nearest whole number.)

Company A

Company B

NMC

$_________

$_________

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