Develop a business plan for an event company (ex. fundraising event, circus, concert, sporting event, etc.) which will include the following components:

Operating plan Description of the event Schedule of the event Resources needed for the event (staff hours, parking, etc.) Financial plan Budgeted income statement (revenue expenses) What are sources of revenue and matching expenses Additional revenues (t-shirts, concessions, CDs, etc.)

What percent of customers purchase additional items?

Cost-Volume-Profit analysis Calculate Breakeven point and Target Profit Consider various ticket price levels (VIP section, bleachers)

Cost/Benefit analysis Identify alternative venues (indoor vs. outdoor, city vs. suburb)

Compare both alternatives Measure performance after the event Prepare an actual income statement Investigate variances

Presentation Prepare a PowerPoint presentation of your business plan

Describe why you made certain decisions and price points