Develop organisational strategies

Activity1A

Referring to your own workplace or an organisation you are familiar with, carry out your own research to determine the strategic direction, vision, and mission.

Summarise the direction, vision and mission of your chosen organisation below, and attach any supporting documents to your workbook.

Activity1B

Using the information you gathered in Activity 1A, lead a discussion with your stakeholders to determine any changes you could make to the vision and mission of the organisation.

Activity 1C

Continuing from Activities 1A & 1B, develop three values that will support the vision and mission statement of your chosen organisation.

Activity 1D

1. Identify the five elements of the strategic planning process.

2. Refer to Case Study A - Melody music academy

Taking the role of Emi, draft an email addressed to relevant stakeholders to ask for their support in the strategic planning for the music academy.

CaseStudies

CaseStudyA -Melodymusic academy

Melody music academy is an independently ran education centre for thearts that aims its services at youth ages 8-18. The organisation employstutors and youth outreach workers to provide lessons and devisecommunity projects. The values of the organisation are to make musiceducation accessible to many at all levels of skills and experience. Emi isdraftingastrategicplan tocoverthe next24months.Emihasbeen asked to set three objectives and identify goals that can be set to achievetheoverall objective.

Emihascome upwith:

ObjectiveOne:Educatethecommunity

• Strengthen andfornew tertiarypartnerships
• Engagewith pre-existingclubswho maydesirethe services
• Facilitate opportunitiesformentoring
• Provide greater access to teacher education and professionallearning.

ObjectiveTwo:Resourceandsupportourcommunity

• Develop an online portal to share resources and for members touse as ameans of communication
• Commission newAustralianmusic
• Draw on the community for inspiration and new talents.ObjectiveThree:Researchandadvocateforourcommunity
• Providearepresentativefor artprojectswithinthecommunity
• Engagewith thecommunityto createdesiredarts andprojects.

Emi is now to develop some of her ideas further with the help of stakeholders from the company.

Activity 2A

Refer to Case Study B - Health and safety training

Case Study B - Health and safety training

Max runs an organisation that provides workplace health and safety training to workspaces, offices, and retail outlets. The organisation is based in Perth, WA, and provides online materials and face to face training days for those who require it. Max employs a small team of writers and training assessors to construct and deliver the courses. All of Max's courses have to be up to date with current legislation and to be approved by the Australian government.

1. Identify at least three factors from the external environment that may impact on the business.

2. Carry out your own research into the possible effects the factors you identified in Question 1 may have on the business.

Activity 2B

1. Identify the four stages of a PEST analysis.

2. Explain how PEST analysis can contribute to the strategic planning and growth of a business.

Activity 2C

Refer to Case Study C - Business performance review

CaseStudyC-Businessperformancereview

Azure kitchens and bathrooms is a nationwide organisation thatspecialises in bathroom and kitchen refits. The organisations chiefexecutors have recruited an external company to conduct a businessreviewof theorganisation.

Theresultsareasfollows:

Azure Kitchens & BathroomBusinessperformancereview

Basedon theproceduresdescribed,hereareyour company'sresults:

Overall	64
Liquidity	60
Profitsandprofitmargins	40
Borrowing	62
Sales	74

Strengths

The greatest strength is the sales department. The company iscontinuously able to increase its sales whilst reducing debt andborrowing. This has subsequently produced a strong balance sheet thatis representative of the company's current financial condition. Productsareof goodqualityandhave fairprofitmarginsbutcouldbe healthier.

Weaknesses

The biggest weakness is your HR and payroll costs. They aredisproportionate to the industry and, in my professional opinion,unnecessary.These costsarethe reasonyou scoredso lowlyinthe

profits and profits margin assessment. Your company's profit marginsare misleading as they do not include direct labour. Net profit marginsgiveamoreaccurateandrealisticportrayaloftheactualsituation.

Unfortunately, yours are not good, and over time this will impact thebalancesheet.

Suggestions

Monitor payroll and HR costs closely and seek to cut costs wherepossible. This may mean releasing excess staff through attrition orretirement incentives. Profit-sharing plans can be effective ways ofboostingproductivityoncestaffinglevels arelower.

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