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Develop your program marketing mix ( 2 Ps) that helps your company AiEX reach its goals and succeed. You can use new marketing tools at
Develop your program marketing mix ( 2 Ps) that helps your company AiEX reach its goals and succeed. You can use new marketing tools at this stage such as new communication tools (such as social media), CRM systems, new channels of distribution and more. Your marketing program includes: (Company Details: AIEX is an AI-based industry solutions platform, founded in 2019 in Vancouver, Canada. We specialize in computer vision (CV) powered by deep learning to provide advanced services such as inspection solutions, AI industry feasibility studies, digital twin and autonomous drones, etc) b. Promotion strategy (Describe the steps of a Promotion strategy for AIEX company. Use necessary graphs, charts for description) (1000 words) - Personal selling - Advertising - Intemet - website, social media, email etc. - Tclevision - Radio - Magazine and newspaper - Integrated media - Outdoor media - Others - Sales promotions - sales prices, discounts, coupons, contests, sweepstakes, tradeshows etc. - Direct Marketing - telemarketing, direct mail etc. - Public relations - Digital marketing and website (there are several tactics/channels of DM including SEO plan, PPC campaign plan, e-mail marketing plan, social media marketing campaign plan, content calendar, etc. (depending on client's needs) and almost all companies nowadays need to use them- consult it with your client) - Other forms of Promotion (Take help from internet for necessary chart, graph information) (Use References below after answer)
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