Developing an integration communications plan as part of successful strategy implementation necessitates asking and answering: Question 8Answer a. When? (i.e., the timing of the change) b. Who? (i.e., those who are directly linked with the implementation) c. Why? (i.e., justification of the project/change) d. How? (i.e., how will the change/project be implemented) e. All of the above are correct questions to ask and