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Differentiation is an important generic strategy employed by many companies. Intangibles, such as lifestyle, are thought to be a very effective differentiation strategy since they

Differentiation is an important generic strategy employed by many companies. Intangibles, such as lifestyle, are thought to be a very effective differentiation strategy since they are difficult to imitate. What of the following is an example of a company without strong lifestyle differentiation?

1-Nike

2-Harley Davidson

3- Walmart

4-Ralph Lauren

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