DIGITAL MARKETING MRK 413 Contant Marketing Development Assignment(15) Description: Content Marketing Development Assignment Overview The pool of this assignment is to develop 3 separate Content Marketing places for the organization of your choice You mund demery the company you choose; proville the goal of the content pieout and the target audience you are speaking to wih the content pieces. Your pool is to develop 3 separate places of content uhlining to build your companies brand and dive awareness lindior acquisition. Development of Contant Calendar Choose a HoldResort or Hospitality brand to develop your Content Strategy . Provide the background, objective of the content pieces and the audience you are directing the pieces. You will be required to develop a content strategy and build 3 separate portent pincus The goal of this assignment is to gain understanding of the importance of content In diving business and building your brand Possible content places that could bo developed # Video . Sopul Media Post Social Media: Diphel of Search Ad . Blog Post . PodCast . Infographic . Newstaller . Emall * Vica Deliverable: . A PowerPoint Profi, Keynote document with your Content Strategyoutlining tha objective, strategy and target audience and the fires content placed you developed. (if you are providing links for the content places please be mure they are working. . Develop 3 different contant pieces . Provide rationale why you chose the content vehicles . Develop a Content Calendar for the three content pieces Applicable Learning Outcomes: 1. Create and utilize basic social media accounts, apps, tools and platforms. 2. Analyze and evaluate information related to digital marketing and be able to communicate that information with an appropriate business and fochnical vocabulary. 3. Propose digital marketing strategies that are consistent with organizational objectives. 4. Understanding of online marketing opportunities, and the impact of the Internet on marketing activities Benefits Gain experience in the development of Contend Marketing Pieces Deepen your knowledge and experience with using different digital marketing tactics strategies and tactics Ubire your shitogle and creative skills to shame information Upthe your research and analytic shils to determine marinting solutions and Constraints; MRK 413 Resources: Google search, Sodal Miha Props content support materials in woukdy coure materials