Digital Research Paper

Research a digital topic that is of interest to you related to advertising. For example, you could do an overview of a new web site, a new app, or a new platform (like TikTok) that has emerged in the market and is generating attention and interest. Or choose to discuss a new digital advertising campaign from the last few months that influenced popular culture. Or discuss how the traditional form of broadcast programming has migrated to the digital streaming platforms and what that means to the advertising industry. You should note at least 2 sources. Length, one to two pages, double spaced.