Direct Materiais Variances Bellingham Company produces a product that requires 2.5 standard pounds per unit. The standard price is $3.75 per pound. If 15,000 units used 36,000 pounds, which were purchased at 54.00 per pound, what is the direct materials (a) price variance, (b) quantity variance, and (c) cost varlance? Enter a favorable variance as a negative number using a minus sign and an unfavorable variance as a positive number, a. Direct materiais price variance Favorable b. Direct materials quantity variance Favorable c. Direct materials cost variance Favorable