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Discuss about value proposition for Bonneval water in South Korea market. Value Proposition - Natural mineral water source, appeal to growing eco-consciousness (bottle made from
Discuss about value proposition for Bonneval water in South Korea market.
Value Proposition - Natural mineral water source, appeal to growing eco-consciousness (bottle made from recycled material) - Differentiation from Evian - focus on trendiness? As a country, South Korean consumers (especially young people) are especially trend conscious - Positioning as a younger trendy and eco-conscious brand committed to social engagements (brand with a cause)
https://bonnevalwaters.com
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