Discuss and Explain in essay form the following:

• Your product is Tye-Dye t-shirts and you would like to market the product to the " Hippie " subculture. Imagine that you are the marketing manager also for your product, and then complete the following three steps: 1.) List some product attributes that might appeal to the target subculture. 2.) List the Steps in the customer's purchase process. 3.) Recommend some Marketing strategies that can influence your customer's decision.