Question
Discuss four factors manufacturers H&M should consider as you develop a strategy for working with retailers. How does H&M choose a retail partner?And why? Describe
Discuss four factors manufacturers H&M should consider as you develop a strategy for working with retailers.
How does H&M choose a retail partner?And why?
Describe the various types of retailers and tell us which one you use.
What is the benefit of retail stores and how does that relate to your product
Tell us how H&M develops a retail pricing strategy for one of your products using the four P's.
Describe the components of the communication process and how H&M communicates.
Describe the AIDA Model and how H&M can use this to communicate.
What are the elements of an integrated marketing strategy and how does H&M use this to market one of its products?
What are the steps in planning and executing an AD campaign relate this to one of H&M ad campaigns.
Provide information on what type of media H&M uses and provide some pro's and con's for those types.
Describe how H&M uses cause related marketing and event sponsorships.
Describe the different types of sales promotions and how H&M uses them with one or more of your products.
What is the personal selling process?Relate this to one or more of your products.
What have you learned about H&M?
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