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Discuss social media analytics. With so many different social media platforms and analytics offerings, it can take a lot of time to track digital metrics.
- Discuss social media analytics.
- With so many different social media platforms and analytics offerings, it can take a lot of time to track digital metrics. Does it make sense to use a third-party analytics tool like Sprout Social, Hootsuite or Simply Measured? Why or why not?
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Principles of Marketing
Authors: Philip Kotler, Gary Armstrong
13th Edition
0136079415, 978-0136079415
