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Discuss targeting for EITHER the B2B or B2C market and who you would primarily target with an EV promotion in terms of characteristics including for
Discuss targeting for EITHER the B2B or B2C market and who you would primarily target with an EV promotion in terms of characteristics including for example for B2C from a demographics, behavioural, geodemographics and lifestyle viewpoint with research to back up your suggestions.As regards B2B you may for example research 'firmographics' as starting point plus other elements as identified in marketing textbooks.
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