Question
Discuss the basics of customer relationship management that companies need to consider. Discuss how any TWO (2) of the four psychological factors that affect consumer
Discuss the basics of customer relationship management that companies need to consider. Discuss how any TWO (2) of the four psychological factors that affect consumer behaviour can explain the observed trend of increased number of subscriptions to streaming services and the time spent watching the content.
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Project management
Authors: Harvey maylor
4th Edition
027370432X, 978-0273704324
