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Discuss the CAGE Distance Framework that firms should consider when choosing which foreign markets to enter. What conditions help managers determine which type of distance
- Discuss the CAGE Distance Framework that firms should consider when choosing which foreign markets to enter. What conditions help managers determine which type of distance is most likely to affect the success of an international expansion? Provide an example. Provide your source.
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Research Methods And Design In Sport Management
Authors: Damon Andrew, Paul M. Pedersen, Chad McEvoy
1st Edition
073607385X, 978-0736073851
