Discuss the campaign which led NOKIA to PR crises, and also discuss what were the strategies to overcome the PR crises. Were the strategies useful? if not, design your own strategy which can help NOKIA to overcome the PR crisis.

You can add the following to your campaign brief.(Please specify each part)

• Elements of the campaign
• Goals and Objectives
• Message
• Audience
• Action plan
• Advertising techniques and tactics
• Advertising Psychology
• Impact of the campaign
• Evaluation

The campaign duration will be 120 days and there is no limit on the financial budget