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Discuss the market research strategies employed by Coca-Cola during the launch of its new product, Coca-Cola Zero Sugar. How did the company use qualitative and

Discuss the market research strategies employed by Coca-Cola during the launch of its new product, Coca-Cola Zero Sugar. How did the company use qualitative and quantitative research methods to understand consumer preferences and behaviors? Analyze the impact of these research findings on the product's marketing, positioning, and overall success in the market.

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