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Discuss the possible reasons to buy a watch today. Connect each motivational theory from the chapter 5. What does these big tech companies believe will
- Discuss the possible reasons to buy a watch today. Connect each motivational theory from the chapter 5.
- What does these big tech companies believe will motivate consumers to purchase these products? Are there different motivation at the low versus high (luxury version) price point?
- How do marketers of watches use marketing and advertising to motivate consumers to buy them? Give specific examples. *use numbers to support your answer (e.g., sales, demand, etc)
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