Discuss the principles of retail marketing strategy as noted in text and lecture. Do you feel the function of retailers in the channel distribution system will 1) generally remain the same in the future or, 2) do you think it will (or is) evolving into something different (and into what), or 3) retailing will cease to exist as it is known today, and products will be distributed direct from manufacturers? Pick one and explain/discuss in context of the principles of retail marketing strategy?