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Discuss the range of possible actors and the type of input they can give into the ideation process. (15) 1.2Discuss the Law VII of innovation
Discuss the range of possible actors and the type of input they can give into the ideation process. (15) 1.2Discuss the Law VII of innovation (10) QUESTION 2 [45] 2.1Discuss why emotions play an important role in innovation (15) 2.2The emotional aspect of acceptance of an innovation by customers and society is a very important element. It is the key factor for the intrinsic unpredictability of success for game-changing innovation. One of the most striking examples from history, is the fight between the steam-driven car against the electrical and the Internal Combustion Engine cars. Articulate this phenomenon in a table. (15) 2.3Discuss the three different domains which determine the value of innovation. These domains represent three different mechanisms
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