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Discuss the relationship between Value and Price in marketing. Discuss the Psychological Issues in Setting Prices. Elements of Price Planning (the whole chapter described in
- Discuss the relationship between Value and Price in marketing.
- Discuss the Psychological Issues in Setting Prices.
- Elements of Price Planning (the whole chapter described in Fig. 10.1)
- What are the Pricing Objectives? Elaborate.
- Define Demand, Price Elasticity and Break-Even Pricing.
- Discuss the economic influences in pricing.
- Discuss Psychological, Legal, and Ethical Aspects of Pricing.
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