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Discuss the Social factors that affect consumer behavior ?
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Consumer behavior is influenced by a wide range of social factors These factors refer to the social environment in which individuals live and interact with others Here are some key social factors that ...Get Instant Access to Expert-Tailored Solutions
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Consumer Behavior Building Marketing Strategy
Authors: Delbert Hawkins, David Mothersbaugh
12th edition
978-0073530048, 73530042, 77645553, 978-0077645557
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