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Discuss whether you consider marketing an appropriate practice in health care. Identify similarities and differences between health care marketing and marketing in other industries. Review

  • Discuss whether you consider marketing an appropriate practice in health care.
  • Identify similarities and differences between health care marketing and marketing in other industries.
  • Review the ads you selected (health care and non-healthcare ads) and identify 2 similarities and 2 differences between the marketing in a health care company versus a non-healthcare company.
  • Consider readings related to the 4Ps of marketing.
  • Predict how health care marketing may change in the next decade.

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1 Appropriateness of Marketing in Healthcare Marketing in healthcare can be seen as an appropriate practice when used ethically and responsibly It plays a crucial role in raising awareness about healt... blur-text-image

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