DISCUSSION BOARD:

Please visit the websites for both Canadian Living and Chatelaine magazines and find their respective media kits. The media kit has been designed and produced in an effort to attract advertisers to their particular media vehicle(s).

Once you have read through their media kits,

• highlight at least 3 important features that you find most compelling for each magazine, and then
• select which magazine you believe would be most suitable to advertise in and explain why you selected it.