Discussion

I am sure that by now you have noticed that a good deal of advertising is different because of the Corona Virus. In subtle and not so subtle ways, companies, brands, and organizations are recognizing the effect of the virus on our lives and changing their advertising message and the method of delivery. Please discuss in specifics the overall change(s) you have noticed and present/discuss a specific advertisement which demonstrates the point(s) which you made in your analysis. Please identify your example as fitting into any of the following categories: (might be more than one) 0 Stage 1 - In the early phase of the lock-down - Public relations - company image, good will, and positioning a shift from selling to creating a spirit of camaraderie "we are all in this together." 0 Stage 2 Ads addressing shortages, with reassurances that workers were dedicated to producing and supply chains were in place for distributing needed/wanted products 0 Stage 3 Creation of new goods or services as a response to the pandemic. or, a shift back to pitching their goods or services with tweaks for adjustments for the pandemic. Post substantively with analysis and evidence