Discussion Questions 1. Why do you think Aromababy is successful? In your answer, conduct research, critically evaluate, and apply, strategic management theories to Aromababy (i.e. contingency the- ory, portfolio theory, core competence and management by values, etc.). 2. Find two examples of "green" marketing (e.g. social media, television ad, magazine ad etc.). Explore the claims made in the ads and determine whetherthe companies are guilty of greenwashing. 3. What modifications to the marketing mix do you think Aromababy might have to make in order to perform well in overseas markets? 4. Apply Porter's five force model to the organic skincare market