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Disney is a renowned for its attention and management of its brand. A critical element in its business model is the extensive training that each
Disney is a renowned for its attention and management of its brand. A critical element in its business model is the extensive training that each employee receives in the "Disney Way" of doing their job. Which "I" of service provision is Disney focused on in its training activities? Question 11 Select one: a. inconsistency b. inseparability c. intangibility d. invariability
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Business Research Methods
Authors: Emma Bell, Bill Harley, Alan Bryman
6th Edition
0198869444, 9780198869443
