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Disruption theory is in danger of becoming a victim of its own success. Despite broad dissemination, the theory's core concepts have been widely misunderstood and

  • Disruption theory is in danger of becoming a victim of its own success. Despite broad dissemination, the theory's core concepts have been widely misunderstood and its basic tenets frequently misapplied." Choose a change in technology that might be considered disruptive innovation.
  • Apply the concepts from the article below, and answer the question:
    • Isit really a Disruptive Innovation?
  • For Example, the article asks: Is Uber a Disruptive Innovation? DO NOT choose Uber for your own discussion.

References

  • Christensen, C., Raynor, M. & McDonald, R. (2015, December).What Is Disruptive Innovation? Harvard Business Review. Retrieved from https://hbr.org/2015/12/what-is-disruptive-innovation

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