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Distinguish between the concepts of mission and vision.Define both terms and explain the difference between the two. Please give an example of each term.
Distinguish between the concepts of mission and vision.Define both terms and explain the difference between the two. Please give an example of each term.
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Services Marketing Concepts, Strategies, & Cases
Authors: Douglas Hoffman, john Bateson
4th edition
1439039399, 978-1439039397
