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Do you have any reference group? How important are these reference groups to you? Have you ever experienced stealth marketing? Do you consider it ethical?
- Do you have any reference group? How important are these reference groups to you?
- Have you ever experienced stealth marketing? Do you consider it ethical?
- Explain consumer culture with an example.
- Explain the concept of globalization with an example.
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Business Research Methods
Authors: Donald R. Cooper, Pamela S. Schindler
12th edition
9780077774431, 0073521507, 77774434, 978-0073521503
