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DON'T USE EXCEL An announcement of a dividend increase normally increases the stock price by about 2%. But when ZZ co. announced a dividend decrease

DON'T USE EXCEL

An announcement of a dividend increase normally increases the stock price by about 2%. But when ZZ co. announced a dividend decrease of 50%, the stock price decreases by about 10%. (1) Explain why announcement of dividend increase is a good news. (2) Given the fact that dividend increase is a good news, explain how the dividend cut in ZZ co. can lead to a price increase.

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