E8-1(a)Culver Cheese Company has developed a new cheese slicer called Slim Slicer. The company plans to sell this slicer through its catalog which is issued monthly. Given market research, Culver believes that it can charge $15 for the Slim Slicer. Prototypes of the Slim Slicer, however, are costing $22. By using cheaper materials and gaining efficiencies in mass production Culver believes it can reduce Slim Slicer's cost substantially. Culver wishes to earn a return of 30% of the selling price. Compute the target cost for the Slim Slicer. (Round your answer to 2 decimal places, i.e. 12.25.) $ 3. When is target costing particularly helpful in deciding whether to produce a given product? Refer to E8-1 (a)