Each of you is assigned a company (please see Part 2 of the exam). You need to complete a company's website's main page analysis with a focus on three of the following factors (choose only 3 out of 5): Conventions Congruence Credibility Closing Continuance Company Link: https://newhobbybox.com/ steps to complete the assignment analyze the main page of the website suing the factors above. If needed you can use any other tools to do the analysis. start your explanation with a brief introduction of the factor to choose (for example , if one of the factors is conventions - you need to first explain briefly what is means) additionally provide 2-3 tips of what can be improved on the web page (including or besides factors above) analyze main page content and suggest which keywords (choose 2-3 maximum) the company should focus on if they plan to advertise the main page. You should use additional tools (such as Semrush, Ubersuggest, Spyfu etc ) to complete this analysis