Question
Eagle Company makes the MusicFinder, a sophisticated satellite radio. Eagle has experienced a steady growth in sales for the past five years. However, Ms. Luray,
Eagle Company makes the MusicFinder, a sophisticated satellite radio. Eagle has experienced a steady growth in sales for the past five years. However, Ms. Luray, Eagle's CEO, believes that to maintain the company's present growth will require an aggressive advertising campaign next year. To prepare for the campaign, the company's accountant, Mr. Bednarik, has prepared and presented to Ms. Luray the following data for the current year, year 1:
Variable costs: | ||
Direct labor (per unit) | $ | 81 |
Direct materials (per unit) | 37 | |
Variable overhead (per unit) | 12 | |
Total variable costs (per unit) | $ | 130 |
Fixed costs (annual): | ||
Manufacturing | $ | 390,000 |
Selling | 293,000 | |
Administrative | 796,000 | |
Total fixed costs (annual) | $ | 1,479,000 |
Selling price (per unit) | 412 | |
Expected sales revenues, year 1 (28,000 units) | $ | 11,536,000 |
Eagle has an income tax rate of 35 percent.
Ms. Luray has set the sales target for year 2 at a level of $13,184,000 (or 32,000 radios).
Required:
a. What is the projected after-tax operating profit for year 1?
b. What is the break-even point in units for year 1? (Round up your answer to the nearest whole number.)
c. Ms. Luray believes that to attain the sales target (32,000 radios) will require additional selling expenses of $294,000 for advertising in year 2, with all other costs remaining constant. What will be the after-tax operating profit for year 2 if the firm spends the additional $294,000?
d. What will be the break-even point in sales dollars for year 2 if the firm spends the additional $294,000 for advertising? (Solve by computing volume in units first. Round up units to the nearest whole number and round your final answer to the nearest whole dollar amount.)
e. If the firm spends the additional $294,000 for advertising in year 2, what is the sales level in dollars required to equal the year 1 after-tax operating profit? (Solve by computing volume in units first. Round up units to the nearest whole number and round your final answer to the nearest whole dollar amount.)
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started