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Eastern Manufacturing Products Inc. To date, Eastern has been a one - product company. It manufactures, sells, and services only one product, AM - FM
Eastern Manufacturing Products Inc.
To date, Eastern has been a oneproduct company. It manufactures, sells, and services only one product, AMFM radios, and that item is in the marketsaturation stage of its product life cycle. As a result, Easterns profits are declining due to increased competition from new products and competing firms.
For several reasons, attempts to develop and introduce new products have not been successful.
How would you expect this situation to affect the assessment of Easterns financial condition and performance?
Its oneproduct strategy increases Easterns efficiency and will ensure its longterm financial success. Although its profits are declining now, these efficiencies will ensure the companys longterm success.
Although nonquantitative factors may be relevant to a companys financial evaluation in general terms, the details of this specific situation are not relevant to the firms financial condition or performance.
Easterns profits will continue to decline, and the companys survival is in jeopardy if it does not create a new product with more potential for market growth.
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