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Easy Steps Shoe Company operates a chain of retail stores. The store sells various styles of men's walking shoes with identical purchase costs and selling

Easy Steps Shoe Company operates a chain of retail stores. The store sells various styles of men's walking shoes with identical purchase costs and selling prices. Easy Steps Shoe Company is considering introducing a new style of shoe which would have the following revenues and expenses:

Selling price (per pair) $30.00

Variable expenses (per pair)

Purchase price 10.50

Salesman's commission 1.50

Annual fixed expenses:

Rent of shop $ 61,000

Salaries 100,000

Advertising 80,000

Other operating expenses 20,000

Required:

Calculate the break-even in terms of volume and dollar sales.

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