Question
ECO 550 Please answer this question correctly for me. Question 8 You help couples book their perfect honeymoon.You currently offer plans for a cruise and
ECO 550 Please answer this question correctly for me.
Question 8
You help couples book their perfect honeymoon.You currently offer plans for a cruise and for a casino stay.
Your sales manager is getting her MBA and has suggested you might consider bundling as a way to boost profits.
The table below shows the customer preferences.Your costs are$100for the first booking and$50for each additional booking.
"We Book Your Honeymoon Tour"
Cruise
Casino
bundle
Customer1
$7,000
$3,000
$10,000
Customer2
$2,000
$6,000
$8,000
Given the preferences, would bundling improve profits over the high-cost strategy?Support your conclusion by showing if (by how) profits differ under each strategy.
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