Answered step by step
Verified Expert Solution
Question
1 Approved Answer
elaborate on the 4 types of organisational conflict and assess which type of conflict is prevailling between McDonald and the entertainment studios networks. in your
elaborate on the 4 types of organisational conflict and assess which type of conflict is prevailling between McDonald and the entertainment studios networks. in your opinion, what could be the two most likely sources of the conflict? support your answer
Blow to McDonald's in case over its refusal to advertise on black-owned stations A federal judge has allowed a discrimination lawsuit to proceed that argues that McDonald's refuses to advertise on Blackowned media networks. Media entrepreneur Byron Allen, who is Black, has accused McDonald's of instituting a 'racially discriminatory contracting process" in a lawsuit first filed in May 2021. As the owner of Entertainment Studios Networks and the Weather Group, which includes the Weather Channel, he sought $10 billion in damages alleging that MCDonald's established "a two-tiered, race based system and shut plaintiff out of the general market (i.e. white-owned media) tier." However, a federal judge dismissed the suit in December, saying that the allegations were not sufficiently supported. Following a legal back-and-forth, the same judge on Friday denied a request by McDonald's to dismiss the case, thereby allowing it to proceed. Allen alleged that were his company white-owned it "would have received tens of millions of dollars in advertising revenue from McDonald's on an annual basis." He also alleged that McDonald's contracts with a separate advertising agency for "African-American media" with an aim of spending a budget that "is de minimis compared to the general market budget." Allen argues his company had programming geared towards a variety of viewers, especially after its 2018 purchase of the Weather Channel, and that McDonald's has advertised on "similarly situated, white-owned networks." Loretta Lynch, the former US attorney general who is now a partner at law firm Paul, Weiss representing McDonald's, However, a federal judge dismissed the suit in December, saying that the allegations were not sufficiently supported. Following a legal back-and-forth, the same judge on Friday denied a request by McDonald's to dismiss the case, thereby allowing it to proceed. Allen alleged that were his company white-owned it "would have received tens of millions of dollars in advertising revenue from McDonald's on an annual basis." He also alleged that McDonald's contracts with a separate advertising agency for "African-American media" with an aim of spending a budget that "is de minimis compared to the general market budget." Allen argues his company had programming geared towards a variety of viewers, especially after its 2018 purchase of the Weather Channel, and that McDonald's has advertised on "similarly situated, white-owned networks." Loretta Lynch, the former US attorney general who is now a partner at law firm Paul, Weiss representing McDonald's, said Allen's complaint was "about revenue, not race." The "plaintiffs' groundless allegations ignore both McDonald's legitimate business reasons for not investing more on their channels and the company's long-standing business relationships with many other diverse-owned partners," she said. (News24 com, 2022 -hitps /llwwwinews 24 com/fin24/companiesiblow-to-mcdonalds-in-case-over-its-refusal-toadvertise-on-black-owned-stations-20220921
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started