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Electronic Component Company (ECC) is a producer of high-end video and music equipment. ECC currently sells its top of the line ECC video player for

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Electronic Component Company (ECC) is a producer of high-end video and music equipment. ECC currently sells its top of the line "ECC" video player for a price of $250. It costs ECC $210 to make the player. ECC's main competitor is coming to market with a new video player that will sell for a price of $220. ECC feels that it must reduce its price to $220 in order to compete. The sales and marketing department of ECC believes the reduced price will cause sales to increase by 15%. ECC currently sells 200,000 video players per year. Irrespective of the competitor's price, what is EEC's required selling price if the target prot is 25% of sales and current costs cannot be reduced? Multiple Choice 0 $308.50. $280.00. $299.00. 0 O $292.50. C)

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