ements This is a graded discussion: 100 points possible due Oct 10 Week 5 Discussion: Transformational Advertising 2 3 nts Explain the concept of transformational advertising. Find an example of a company that is using transformational ads and discuss how the ads might enhance the experience of using the product or service. ns Discuss how transformation advertising might be relevant to LIM College's ad program and how social media might serve the purpose of driving increased awareness and engagement around these ads. Share your ideas for which social platform might be leveraged and offer examples and specific details to make your point -- reference readings, discussions and presentations from LIM marketing team as part of this. Please use the text or an outside source with citation to support this discussion. Your initial post is due no later than Thursday at 11: 59 pm. Search entries or author Unread Subscribelimcollege.instructure.com c leets Fashion at LIM College LIM College Update Some ac availabl 01-FA21-00-MC > Assignments > Week 5 Apply it Assignment Confirm To cont new Ma Week 5 Apply it Assignment Start Assignment Due Sunday by 11:59pm Points 100 Submitting a text entry box or a file upload Attached below are two reasonably current TV commercials for Tide Laundry Detergent. Please answer the two questions below to complete this assignment. 1. Identify the type of advertising execution technique used for each ad and discuss why the agency may have chosen to use it. 2. Why do you think Proctor & Gamble is using different advertising execution methods to advertise Tide? Discuss the role each ad plays in the marketing of Tide laundry detergent. Please remember to use the text with a citation to support your assignment. a Tide to Go | "Give Up Pants" Watch later Share Kelly Ripa 2X Ultra Tide Commercial Watch later ShareSATO CIGARETILY COPPERNE limcollege.instructure.com C here Business Meets Fashion at LIM College LIM College Topic: Week 5 Update Apple ID Settings Some account services will View available until you sign in again. MRKT2714-01-FA21-00-MC > Discussions > Week 5 Discussion: Transformational Advertising Confirm Mac Password To continue using iCloud, confirm your View new Mac password. cements This is a graded discussion: 100 points possible due Oct 10 Week 5 Discussion: Transformational Advertising lents Explain the concept of transformational advertising. Find an example of a company that is using transformational ads and discuss how the ads might enhance the experience of using the product or service. ions Discuss how transformation advertising might be relevant to LIM College's ad program and how social media might serve the purpose of driving increased awareness and engagement around these ads. Share your ideas for which social platform might be leveraged and offer examples and specific details to make your point -- reference readings, discussions and presentations from LIM marketing team as part of this. Please use the text or an outside source with citation to support this discussion. Your initial post is due no later than Thursday at 11: 59 pm. Search entries or author Unread Subscribe Reply Seif Al Sharkawi Saturday The concept of transformational advertising is very special. It doesn't really focus on the product or service that the product is advertising but rather on the experience and feelings that you will get if you choose to indeed purchase the product or service. A company that relies heavily on transformational ads is Apple, they usually showcase people in live situations using their products in style. It can be e used an Ipad orlimcollege.instructure.com C Meets Fashion at LIM College LIM College ASS Update Apple ID Settings account services will not be View available until you sign in again Assignment #2: Tourism in Venice n . Confirm Mac Password Due: Sun Oct 10, 2021 11:59pm To continue using iCloud, confirm your View new Mac password . Attempt 1 IN PROGRESS Next Up: Submit Assignment EN Add Comment 1 Attempt Allowed Available until Oct 13, 2021 11:59pm Details Your Tasks: Chapter 4 discusses the social and cultural environments of global marketing. . Read case 4-1 in your textbook (Keegan & Green, 2016, Global Marketing, 9th edition, Pearson). It is about marketing tourism in Venice. The case starts on p. 106 (briefly) and continues on p. 130. Here is the full PDF version of the case (spread out over several pages): Case #1 (Tourism in Venice).pdf . Answer the following four case related questions in detail (see p. 132): questions 4-6, 4-7, 4-8, and 4-9, (but not question 4-5). It is not necessary to do research beyond the information provided in the case study. There is no single best answer. Most importantly, provide a rationale for your answers and recommendations. General Instructions: . Develop well thought-out responses to the case study questions listed above, in your own words. Your writing should be formal. Expect your document to be checked for plagiarism. (The answers to the questions will suffice; do not repeat the questions in the document you submit.) Word count: between 400 - 800 words Submit your work as a Word document only. APA formatting guidelines apply. See the grading rubric for all details. Due: Sunday, Oct. 10, 11:59. (Accepted late, with points off, until Wed., Oct. 13. See syllabus for the late policy of this course.) Important: Since this is the only online deliverable for this week it is the only submission counting for your online attendance for the week ending Oct. 10. Please do your best to submit this assignment by the Oct. 10 deadline to be marked present. Submit Assignment Next > @ & B 5 6 7 8 9 O delete W E R U O PDue Wednesday 10/6 Week 5: Milestone Two Final Project Due Sunday 10/10 Due: Sun Oct 10, 2021 11:59pm 100 Possible Points Attempt 1 IN PROGRESS EN Add Comment Next Up: Submit Assignment Unlimited Attempts Allowed Details This assignment is aligned with the following learning objective(s): LO3 Assignment Overview Milestone 2: Develop a marketing campaign targeting the state legislators in the state you choose in milestone one to put the proposal on the next state wide election ballot to be voted on by the public. The marketing campaign should include a minimum of two typed pages plus visuals for the formal presentation. This could include a video, Power Point, Prezi, voice recording. If a power point no more than ten slides. Think of what you would need to do to convince a group of politicians that this is in the best interest of the community/state that you are seeking approval for. This is for the state wide ballot. Instructions . Develop a marketing campaign to legalize recreational cannabis in the state chosen in Milestone 1. Milestone 2 Searching state websites for: Election dates Submit Assignment Next >LIM College Week 5: Discussion Upda Some avail eek 5: Discussion 5A - Due Wednesday 10/6 Con To co new A - Due Wednesday 10/6 . . . A This is a graded discussion: 100 points possible due Oct 10 Week 5: Discussion 5B - Due Sunday 10/10 2 2 This discussion is aligned with the following learning objective(s): LO2 Discussion Prompt Respond to the following prompt(s): . What do you see as the role of the "merchandiser" in the cannabis industry? Think about the fashion industry and how those roles can be applied to the cannabis industry. Instructions . Make your initial post(s) by Sunday at 11:59 PM EST. You posts have 200 word minimum and must include 1 cited source. The College strongly encourages you to respond to your fellow students to help build community among the online student population. Please take the time to read your fellow student posts and respond. Your responses are not graded as this is not a requirement of the course. You may find other students posts informative and exciting so take the time to read some of them and share your thoughts.A - Due Wednesday 10/6 . . . Add a its This is a graded discussion: 100 points possible due Oct 6 Week 5: Discussion 5A - Due Wednesday 10/6 5 5 M Save This discussion is aligned with the following learning objective(s): LO1 Discussion Prompt Respond to the following prompt(s): . Identify some of the parallels between the fashion industry and the cannabis industry from a "merchandising" standpoint. Instructions . Make your initial post(s) by Sunday at 11:59 PM EST. You posts have 200 word minimum and must include 1 cited source.limcollege.instructure.com X LIM College Week 5: Discussion eek 5: Discussion 5A - Due Wednesday 10/6 > A - Due Wednesday 10/6 Week 5: Milestone Two Final Project Due Sunday 10/10 Due: Sun Oct 10, 2021 11:59pm 100 Possible Points Attempt 1 IN PROGRESS El Add Comment Next Up: Submit Assignment Instructions . Develop a marketing campaign to legalize recreational cannabis in the state chosen in Milestone 1. Milestone 2 . Searching state websites for: o Election dates o Legislators . Searching for articles or reports and supplemental information on cannabis . Databases Statista (reports) ProQuest (articles) . Create a presentation (video, PowerPoint, Prezi, etc.) stating your case as to why the state legislator should support recreational cannabis. Support your campaign with a 2 page write up to support your campaign. Completion . Grade required for successful completion for this assignment: at least 65/100 Attempts allowed: 1 Submit Assignment Next >