Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

En the following data from a Comparative Competitive Efforts page in the CIR: Your Your Industry Company UAV DRONE SEGMENT Company Average vs. Ind. Avg.

image text in transcribed
image text in transcribed
En the following data from a Comparative Competitive Efforts page in the CIR: Your Your Industry Company UAV DRONE SEGMENT Company Average vs. Ind. Avg. Price (average direct sale $ per unit) $1,750 $1,327 +16.0% Discount to Online Retailers 5% 11.9% -58.0% P/Q Rating (1 to 10 stars) 5.8 4.4 +31.8% Brand Reputation 72 75 -4.0% Number of Models 2 2.926 -31.6% Online Retailers 18 26 -30.8% Website Displays ($000s) 1,600 1,657 -3.4% Search Engine Advertising ($000s) 1,100 2,104 -47.7% Retailer Recruitment ($ per unit) 180.00 128.07 +40.5% Warranty Period (days) 180 94 +91.5% Drone Unit Demand Direct 29.3 37.9 -22.7% (000s) 3rd Party 5.0 11.1 -55.0% Retailers Total Demand 34.3 49.0 -30.0% Gained/Lost (due to stockouts-000s) +1.1 -0.2 UAV Drone Units Sold (000s) 35.4 48.8 -27.5% Market Share 10.3% 14.3% -4.0 pts Based on the above data for your company, which of the following statements is false? o Your company gained sales of 1,100 drones due to stockouts by one or more rival companies Your company's three biggest competitive advantages in the UAV drone segment related to your company's competitive effort for warranty period, P/Q rating, and retailer recruitment wholesale price and model availability. Your company's percentage competitive advantages and disadvantages on the 10 competitive factors affecting UAV drone sales and market share resulted in a net overall competitive disadvantage of a size that produced a below-average 10.3% market share. O Your company's sales volume and market share in the UAV drone segment was negatively impacted by your company's competitive efforts for search engine advertising, discount to online retailers, and number of models. Your company's sales volume and market share in the UAV drone segment was positively impacted by your company's competitive effort for price. 74

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Corporate Governance And Statutory Audit Stakes And Articulations

Authors: Chefick Olagbèyindé Olafa

1st Edition

6204385682, 978-6204385686

More Books

Students also viewed these Accounting questions