Energy drink specifically for gamers.

This product will help gamers improve their gaming performance. The drink will be sold in gaming stores and online. This energy drink will be promoted and advertised in gaming magazine's and on gaming website's. The can will have a gaming themed design, it would be priced at $2.99 per can. The product will be available in two flavours : original and tropical. The website offers gaming tips and tricks. This new type of energy drink is perfect for gamers who wants to improve their gaming performance and give gamers the energy they need to keep playing. Gamers can buy the drink whenever they need it.

what would make it specific to gamers? Why wouldn't a gamer just buy any other brand energy drink as I am assumig the ingredients are the same? Who is the company selling this drink?... if you choose a gaming company and have them add their own line of energy drinks, you could probably make it work.

Or a completely different product and give good information on the company selling it, whats its characteristics/specifics to their audience, etc.