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Entertainment industries including movie studios expand internationally in order to achieve the economies of scale. For example, Frozen and Transformer brought in more than 6

Entertainment industries including movie studios expand internationally in order to achieve the economies of scale. For example, Frozen and Transformer brought in more than 60% of their revenues from international box offices. This is an example of motivations to internationally expand in order to;
Risk reduction
Increase market size
Exploit product growth potential
Optimize value chain

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