Essay

John Doughs bakery in Waxahachie, Texas, specializes in chocolate chip cookies. While Johns business does not yet have a national presence, like Mrs. Fields, he does have a strong statewide reputation. Recently, John has been receiving some out-of-state orders through the companys website. He is beginning to think about the potential for growing his out-of-state business.

How can managerial accounting information be useful to John as he thinks about growing his out-of-state business?

What decisions might John need to make if he decides to grow his out-of-state business? What managerial accounting information might John find useful as he decides how to grow his out-of-state business?