Established in 1950, PT. Ikan Dorang was originally a company that only produced cooking oil madefromcoconut.Throughresearchandinnovation,thecompanymadeimportantbreakthroughs to develop cooking oil products made from palm oil. For more than 60 years, the company has stoodtallandhasalwaysprovidedqualityvegetablecookingoilproductstoconsumers.Allofthis cannotbeseparatedfromthecompanyvaluesthatthecompanyalwaysbelievesin,aswellasfrom the full support of consumers, employees and other related parties. Therefore, the company is committed to always perfecting the company's products and improving customer service for now and in the future.PT. Ikan Dorang is a company engaged in the processing industry of vegetable cookingoilmadefromcoconutandpalmoil.Coconutcookingoilproductshavethetrademark Ikan Dorang Special while palm cooking oil has the trademark Ikan Dorang Mas. The processing ofcookingoilstartsfromtheprocessofselectingtheingredients.highqualityrawmaterialsfrom natural sources. The selected raw materials are processed through multi-process stages, namely Degumming, Bleaching, Deodorization, Fractionation (devoted to further purification of palm cookingoil).Supportedbymoderntechnologicalprocessesandexpertsintheirfields,thecompany always produces coconut and palm cooking oil. quality, healthy and delicious for consumer satisfaction.

Qustions :

1. What is the company's vision and mission in thiscase?
2. What is the company's internal strength in this case from a functional approach?Explain