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Estimate the value of a loyal customer of a loyal Volvo automobile owner. Assume the contribution margin is 0.33, the purchase price is $62,000,
Estimate the value of a loyal customer of a loyal Volvo automobile owner. Assume the contribution margin is 0.33, the purchase price is $62,000, the repurchase frequency is every five years, and the customer defection rate is 21 percent. Do not round intermediate calculations. Round your answer to the nearest dollar. 16163 Hide Feedback Incorrect
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Management and Cost Accounting
Authors: Colin Drury
8th edition
978-1408041802, 1408041804, 978-1408048566, 1408048566, 978-1408093887
