Ethan conducted multiple marketing research activities for the Protiviti global consulting firm. After he created reports highlighting his marketing findings he considered his next step. What is the next step Ethan needs to take with sharing the information? O He should create reports and distribute them to the general public, O He should share marketing information with appropriate team members to highlight findings. He should post research reports to the company intranet and forums for employee access Grace called a team meeting at her company to go over the results of her marketing research. Before walking through the results, she reviewed the original problem that kicked off the research and reminded the team members that the goal of the marketing research was to use customer insights to adjust the company's marketing mix to better match customer's needs. What does this reminder to the team potentially do? Her reframing can help defuse resistance and make the team informed and more empowered. O She avoided having team members be informed and empowered to instigate change. Her review of the detailed research results publicly will create resistance and pushback