Ethical standards are a framework that a company should follow in order to be viewed as a good company. Companies following this framework should be honest, trustworthy, respectful, have environmental concerns, etc. (Twin, 2023). If for example a company is faced with a problem of dumping waste they may have two solutions. One may involve dumping in an area rich with wildlife that could be disrupted and is overall cheaper for the company. The other solution may be to dump it somewhere else in a more environmentally friendly spot that will cost more. L'Oreal was recognized for being one of the world's most ethical companies (L'Oreal, 2021). L'Oreal is currently working on several goals for 2030. Their first set of goals is to reduce their greenhouse gas emissions, reduce CO2 emissions, and have all sites run on 100% renewable energy. Their second goal is to manage water sustainability. They plan to do this by making sure their formulas are respectful of all aquatic ecosystems (L'Oreal, 2020). Sustainability ethics is one of their biggest focuses for their company's future