Every person has certain rights to keep their personal information private, but this isdifficult when companies take advantage of individuals who do not understand the repercussionof providing said information to these companies. "There is no comprehensive national privacylaw in the United States" (DLA Piper n. d.), instead there are individual laws that would regulateinstitutions such as finance, education, healthcare that hold them accountable for the safeguard ofpersonal and/or sensitive information. In addition, each U. S. State have passed laws to protectdata information to protect their own resident against the misused of their information."In response to consumer privacy concerns raised by behavioral advertising, the FTC hasspent the last decade investigating, studying and enforcing privacy developments" (Ferrera, et al,2011). Privacy laws require companies to disclose to their costumers how their information iscollected or how it might be used. Companies must provide appropriate protection for customers'information, and they must get approval from users to collect their information. Many companiessuch as Social Media software profit from the collection of this information, but they mustdisclose their users about the collection by showing them a privacy policy and give the option to